Not including Apple’s own installed applications, how many apps do you have on your iPhone? I ask because I care. The iPhone and iPad App Store has about 2-million applications and they fall into a few dozen categories.
I checked. My iPhone has 317 applications beyond Apple’s own installed apps. Research says iPhone users in the U.S. spend more than $58 a year on apps. 23-percent more in 2017 than in 2016. How does my 317 apps compare to the national average? The average iPhone user has 45 apps installed.
I know what you’re thinking. “What’s going on, Tera? Why so many iPhone apps?” Well, for one, I review apps so I collect apps and sometimes don’t bother to delete an app I don’t want to keep.
Second, I like games. That’s the biggest category of applications for iPhone customers. Games.
The number of games sold dwarf all other categories combined– entertainment, music, social networking, lifestyle. Apple’s iOS App Store has an even two dozen categories which range from AR Apps and Books on one end, News and Photo and Video in the middle, and Utilities and Weather near the end.
There is a difference between installed applications and used applications. I have many more applications installed than I actually use in an average week. Open Settings, scroll down to Battery, then tap on the heading Last 7 Days. Also, tap on the little clock to the right of that tab.
What you’ll see are a list of the applications you’ve used the most over the past week, including the amount of screen time vs. background app usage. Of the 317 non-Apple apps on my iPhone, I used 31 non-Apple apps in the past week; one third of them are games.
The takeaways from this, including the research, are obvious.
- I have more apps on my iPhone than I can use.
- App installs have grown, usage has not.
- Game apps are where the money is.
- iPhone app purchase and usage is growing.
- We spend more time on iPhone than ever.
- I like games; so do most iPhone users.
The 317 apps on my iPhone would be less because I prune from time to time but have not done so recently.
Among my favorite non-Apple, non-game applications?
- Instagram (not Facebook)
- News Explorer
- Outliner Pro
- Instapaper and Pocket
How does that compare to your list of favorite apps, and the total number of apps on your iPhone (open Settings, tap General, tap Show All; wait awhile).