Students of history will know about nattering nabobs of negativism, a phrase used by former Vice President Spiro Agnew to members of the media, circa 1970-ish. These days you’ll find the same type of response from nabobs regarding Apple.
The website PYMNTS runs articles which are so worthless to readers that even its writer fails to provide the time honored byline. Nabobs are nameless and negative members of the press, now memorialized in digital form, but still spouting worthlessness to unsuspecting readers.
Even though it’s not available yet, the iPhone X already seems to be overshadowing its brother, the iPhone 8, pre-sales for which have been, well, uninspiring.
It may be true but there are no facts in evidence to match the assertion.
With one new product delayed and one giving a lackluster performance, it would have been nice for Apple if the new version of the Apple Watch had done well, but early reviewers are saying that’s not the case.
In essence, the argument says iPhone X is a bust because production delays– with no evidence available to support the premise– and the new Watch Series 3 is a bust because reviewers.
Sigh. This is too easy. Is it any wonder the nattering nabobs of negativism prefer to go unnamed?
It turns out the big feature Apple touted with its latest version of the Apple Watch — that is, its LTE connectivity, which theoretically equips the wearable device to connect to cellular networks in addition to WiFi — may not actually do what the tech giant has been boasting.
Here’s the deal, and it’s one we’ve had with smartphones and Wi-Fi since time immemorial (it seems like that). Smartphones have cellular capability and built-in Wi-Fi and sometimes the latter tries to connect to a nearby network which inhibits the cellular connection. It’s a time honored problem and Watch Series 3 LTE has it. It’s a glitch. It will get fixed. Customers are not lining up to return their devices (OK, that’s true because they haven’t shipped yet).
Apple has been banking on its new LTE-enabled Watch and iPhones to help kick its growth engine back into gear as it guns for a $1 trillion valuation.
The unnamed PYMNT writer could not possibly know what Apple’s plans are, but one can be sure that Watch isn’t going to repeat the iPhone’s success and growth until it comes with, 1) built in, real time blood sugar monitor, 2) blood oxygen monitor, 3) time travel. Watch is the most successful watch brand in history but total annual revenue mostly is a rounding error on Apple’s financials. Still, every little bit helps.
What else, NNN?
With so much buzz around the forthcoming iPhone X, it seems consumers forgot all about the middle child, the iPhone 8. Pre-orders for the 8 and 8 Plus have been underwhelming compared to those for the iPhones 6 and 7 back when they were announced.
Again, there’s no way an unnamed nabob can know anything– for better or worse– about Apple iPhone 8 and iPhone 8 Plus sales, but lets run with what seems to be the obvious– and might not be so obvious after all. Pre-sales did not sell out. That’s unheard of at Apple iPhones always sell out.
In 2017 the new iPhones did not sell out, ipso facto and alakazam– sales must be anemic. Oh. Wait. Maybe sales are just fine but Apple increased production of the new iPhone models so they would be available instantly, knowing all the while that iPhone X would be a little later to the premium party.
By the way, it was speechwriter William Safire who coined the aforementioned nabob phrase for veep Spiro Agnew. I read about it as a history lesson while in kindergarten. He also coined the phrase hopeless, hysterical, hypochondriacs of history, which seems a fitting phrase to describe the unnamed Apple bashers at PYMNT.