Nothing is more evident of that than modern technology. Look at the crazy number of phones and the many millions of apps for phones, tablets, PCs, and Macs.
Another good example is writing tools for Mac users. They range from free and simple to expensive and complex with many dozens in between. Apple provides TextEdit, a nominal word processor, for free in OS X. Every Mac user has it.
Why spend a few dollars on yet another word processor? Because life is changing, and how we use our tools of the trade change, too. Take Write. Or, rather, Write 2 (new and improved). This is an elegant writing tool with a limited number of features but with focus on ease-of-use, speed, and convenience. Write 2 saves files on your Mac and to iCloud so they’re easily synced between devices.
Write is instantly comfortable and familiar.
If you spend plenty of time writing in front of your Mac’s screen, and you find TextEdit not enough, and Microsoft Word to be too much, then Write may feel, well, just right.
Write 2 supports what’s important to most of us who write regularly, but are not into large document creation.
There’s Auto Save, Fullscreen, Versions, Resume, and both Dictionary and Spelling and Grammar support.
Paragraphs can be highlighted and Write 2 does typewriter scrolling, page numbering, styles, header and footer, and basic options such as word count and statistics. It also reads and writes plain text, rich text, OpenOffice text, and Word (97/2003/2007).
The Toolbar is self explanatory. Write 2 doesn’t blaze new ground in the word processing field. It’s simple, fast, elegant, and useful– up to a point. It’s also just one of a few dozen new word processors to grace the Mac App Store.
What it needs more than anything else is an iPhone and iPad version that syncs files with iCloud.